- Impact & Organization
- Education & Resources
- Take Action
- Impact & Organization▼
- Education & Resources▼
- Take Action▼
Keep Louisiana Beautiful’s Let Louisiana Shine campaign brings awareness to our state’s litter problem and empowers citizens to adopt preventative behaviors. This marketing toolkit was designed specifically for YOU. Use the toolkit contents to promote litter prevention in your community. Only when we are all working together will we start to move the needle in the right direction.
From customized Let Louisiana Shine logos, email blast messaging, and a press release template to social media posts, digital ads, and a rack card, this toolkit contains everything you need to foster preventative action and promote positive behaviors for a cleaner, greener Louisiana.
Access campaign logos and Let Louisiana Shine brand guidelines to create your own marketing materials. Create a customized version of the Let Louisiana Shine logo for your business, organization, or community to use on your website and in your marketing materials.
Download the Social Media Messaging Guide to help you select dates and post ideas for your social media profiles. Then, download the Social Media Static Graphics, Stories, and Carousels you wish to use. Carousels combines multiple images into a single post.
A story is a type of temporary post that can be used on Instagram and/or Facebook. These posts are designed to be short-lived and typically disappear after 24 hours, making them ideal for engaging with your audience in a more informal way. Download the Social Media Messaging Guide for recommendations on when to post each story.
Carousel posts utilize multiple images to tell a story. This format is best used on Facebook as a paid post, but can also be used organically on Facebook or Instagram. Or, any of the individual images within a carousel can be used as a static post on any social media site. Download the Social Media Messaging Guide for recommendations on when to use these carousels.
Email your contacts about the Let Louisiana Shine campaign with the provided template. Download the digital ads for use in your newsletter and on your website. Share the Let Louisiana Shine video by embedding it on your website, within your email communication, or by posting it to any of your social media profiles.
Use these digital ads for advertising, add them to your website, or put them in your newsletter.
Use the provided press release template to announce your support for the Let Louisiana Shine campaign. Download and distribute the Let Louisiana Shine rack card with litter prevention tips.