Keep Louisiana Beautiful’s Let Louisiana Shine campaign brings awareness to our state’s litter problem and empowers citizens to adopt preventative behaviors. This marketing toolkit was designed specifically for YOU. Use the toolkit contents to help advocate for a cleaner, greener Louisiana and encourage others in your community to get on board. Only when we are all working together will we start to move the needle in the right direction.

Toolkit Assets & Resources

From customized Let Louisiana Shine logos, email blast messaging, and a press release template to social media posts, digital ads, and a rack card, this toolkit contains everything you need to foster preventative action and promote positive behaviors for a cleaner, greener Louisiana.

Brand Guidelines & Logos

Access campaign logos & guidelines. Create a customized version of the Let Louisiana Shine logo for your business, organization, or community to use on your website and marketing materials.

Let Louisiana Shine Brand Guide

Campaign style guide with brand best practices and uses.


Custom Logo Template

Customized version of the Let Louisiana Shine logo.


Social Media Guide & Graphics

Download the Social Media Messaging Guide to help you select dates and post ideas for your social media profiles. Then, download the Social Media Static Graphics, Stories, and Carousels you wish to use.

Social Media Carousels

Digital Ads, Email Templates & Videos

Email your contacts about the Let Louisiana Shine campaign with the provided template. Download the digital ads for use in your online campaigns. Share the LetLouisianaShine video by embedding it on your website, within your email communication or by posting it to any of your social media profiles.

Email Template

Customizable email template to send to your contacts.


Digital Ads


Let Louisiana Shine

Promotional Video

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Press Release & Print Materials

Use the provided press release template to announce your support for the Let Louisiana Shine campaign. Download and distribute the Let Louisiana Shine rack card with litter prevention tips.

Press Release Template

Use the template to announce your support.


Rack Card

Download, print, and distribute the rack card.