Posted on Sep 23, 2024 | Blog,News
Giles Subaru Joins Put the Brakes on Litter Campaign
This fall, in partnership with the Office of the Lieutenant Governor and Louisiana Automobile Dealer Association (LADA), Keep Louisiana Beautiful launched the Put the Brakes on Litter campaign to educate motorists about the negative effects of litter and ways to prevent it in the first place. LADA members and non-member car dealerships can sign up for this campaign for free and receive educational signage and litter kits for car buyers. One of the dealerships that signed up to participate is Giles Subaru in Lafayette.
“Signing up for the Put the Brakes on Litter program was an easy choice for our Giles Subaru team,” said Samantha Splane, Marketing Director of Giles Automotive. “Giles Subaru’s mission is to be ‘a vehicle’ to improve the lives of our employees, our customers, and our community. We know that taking care of our local community through education and resources about the effects of littering will help us to keep Louisiana beautiful for the next generations.”
The Giles Subaru team had some fun demonstrating what to do with your trash.
Giles Subaru Puts the Brakes on Litter!
In addition to the signage pictured, participating dealerships receive litter kits for vehicle buyers. Each litter kit contains the following:
- A disposable litter bag for the motorist to use for their trash.
- An informational rack card explaining the contents of the kit and listing litter prevention tips.
- A pocket ashtray for cigarette disposal. If the motorist does not smoke, it is recommended that they give the pocket ashtray to someone who does.
- A car cupholder coaster with the litter hotline number. Motorists are encouraged to call 855-LA-Litter to report a litterer’s plate information and vehicle make.
“This campaign is a result of KLB’s 2023 Louisiana Litter Study, which found that there are 143.8 million pieces of litter on our roadways,” said Susan Russell, KLB Executive Director. “Motorists are the main source of roadside litter, so this campaign is an important opportunity for teaching and empowering motorists to prevent litter from happening in the first place.”
The complete litter study and fact sheets are available at KeepLouisianaBeautiful.org.
KLB encourages all motorists to help reduce roadside litter by doing the following:
- Use a car litter bag
- Use a portable ashtray
- Keep your truck bed clean
- Secure your load
- Report littering at 855-LA-Litter
Dealerships can sign up to participate in Put the Brakes on Litter online. Contact [email protected] with questions.
