BATON ROUGE, La. – What began as a Louisiana partnership with a purpose is now going statewide.
Lieutenant Governor Billy Nungesser, Pray SONIC, the Louisiana SONIC family, and the Keep Louisiana Beautiful Foundation are proud to announce the statewide launch of the Louisiana Blue Pelican SONIC Slush, bringing the Louisiana-inspired drink to all 138 SONIC Drive-Ins across the state.
Beginning October 1, 2026, through March 31, 2027, SONIC guests throughout Louisiana will have the opportunity to enjoy the Blue Pelican Slush while supporting efforts to help keep Louisiana’s waterways and communities clean and beautiful.
The statewide launch marks a major expansion of a partnership that began in 2025, when Pray SONIC created the Blue Pelican Slush as a way to raise awareness and funds for the Keep Louisiana Beautiful Foundation. The original promotion donated 100% of proceeds from every Blue Pelican Slush sold to support efforts focused on preventing marine litter in Louisiana’s waterways.
The Blue Pelican Slush features Sprite®, blue coconut flavoring, and sweet cream blended into a refreshing slush. The drink was originally created by Lieutenant Governor Billy Nungesser in collaboration with carhops in the Amite SONIC kitchen.
“There’s nothing more Louisiana than taking something fun, making it our own, and finding a way to give back,” said Lieutenant Governor Billy Nungesser. “The Blue Pelican Slush has taken on a life of its own, and now it is going statewide. That means more people can enjoy a little taste of Louisiana while also doing their part to protect the places we all love. Every sip is another opportunity to remind people that keeping Louisiana beautiful starts with all of us.”
Lori Moresi, Marketing Director for Pray SONIC, said the statewide expansion is a natural next step for a partnership that has continued to grow.
“We started the Blue Pelican Slush because we wanted to create something that was uniquely Louisiana and give our guests a way to Sip with a Purpose,” said Lori Moresi, Marketing Director for Pray SONIC. “What started in our local communities has grown into something much bigger. We are incredibly excited to see the Blue Pelican Slush available at all 138 SONIC Drive-Ins across Louisiana and to bring this partnership and its mission to the entire state.”
Susan Russell, Executive Director of Keep Louisiana Beautiful, said partnerships like this help turn awareness into action.
“Louisiana is known for doing things a little differently, and the Blue Pelican Slush is a perfect example,” said Keep Louisiana Beautiful Executive Director Susan Russell. “It brings people together over something they can enjoy while reminding us that small actions can have a big impact. The Blue Pelican Slush gives us an opportunity to start a conversation about litter, our waterways, and the responsibility we share to protect the places that make Louisiana special.”
The statewide promotion will be officially celebrated during a special media event at 10 a.m. Thursday, October 8, 2026, at the SONIC Drive-In at 6808 Siegen Lane in Baton Rouge.
Lieutenant Governor Nungesser will be joined by representatives from Pray SONIC, SONIC, and Keep Louisiana Beautiful to celebrate the statewide launch and highlight the partnership behind the Blue Pelican Slush.
The campaign is built around a simple message: Sip with a Purpose.
For six months, from October 1–March 27, SONIC guests at all 138 locations across Louisiana can enjoy a drink created with Louisiana in mind while helping support efforts to protect the state’s communities, waterways and natural beauty.
SIP WITH A PURPOSE
THE LOUISIANA BLUE PELICAN SONIC SLUSH
OCTOBER 1, 2026 – MARCH 31, 2027
AVAILABLE AT 138 SONIC DRIVE-INS ACROSS LOUISIANA
MEDIA EVENT
Thursday, October 8, 2026
10 a.m.
SONIC Drive-In
6808 Siegen Lane
Baton Rouge, LA 70809
About the Keep Louisiana Beautiful Foundation
The Keep Louisiana Beautiful Foundation is a nonprofit organization dedicated to supporting the mission and statewide impact of Keep Louisiana Beautiful. Through fundraising, partnerships, and community investment, the Foundation provides critical resources that advance litter prevention, waste reduction, recycling, beautification, education, and environmental stewardship throughout Louisiana.
About Keep Louisiana Beautiful
Keep Louisiana Beautiful (KLB) is a state program under the Office of the Lieutenant Governor and the Department of Culture, Recreation, & Tourism promoting personal, corporate, and community responsibility for a clean and beautiful Louisiana. KLB supports local communities through programs and resources for litter education, prevention, removal, enforcement, beautification, recycling, waste reduction, and sustainability initiatives. KLB is affiliated with the national organization, Keep America Beautiful, and is supported by a robust statewide network of Community Affiliates and University Affiliates. Learn more at KeepLouisianaBeautiful.org.
About Pray SONIC Group
Based in Amite, Louisiana, Pray SONIC Group is committed to giving back to the communities it serves. The organization created the Blue Pelican Slush in 2025 as a way to combine a love for Louisiana with a commitment to supporting cleaner communities and waterways.
About SONIC Drive-In
SONIC, founded in 1953, is the largest drive-in restaurant brand in the United States with more than 3,500 restaurants in 47 states. Served by SONIC’s iconic Carhops, the restaurant’s expansive menu offers unique breakfast, lunch, dinner, snack and drink options for the whole family. SONIC is part of the Inspire Brands family of restaurants.
